Skip to Content

Law Firm Sites Blog

How to Create a Website That Will Crush Your Competition and Close More Deals!

October, 26 2017
Article by
Avatar photo
Jo Stephens
competition
When you imagine all of the features that could go into your website, it’s not the exact elements that you arrange on it that will make the difference with target audiences. What you need to achieve is an overall design that matches your brand and contains enough information to keep your online customers happy. What we mean is that Law Firm Sites will change their designs. And, but they will have enough custom website design invested in their overall plan to attract audiences. People will find them easy to navigate and to click for information. If the content is really effective, people will get in touch via phone, online chat, email, or perhaps social media.

Showcase Your Brand With a Modern Law Firm Website

Our law firm website designers often get asked what they can do to attract more targets within a specific market. They want a website that will really crush the competition. We have found that websites that are merely digital billboards aren’t effective anymore. A powerful website should have full integration with social media, but it also needs to include timely content and ways for customers to interact with the legal team.

The Age of Video

In our experience, we’ve found that top Law Firm Sites don’t rely merely on text or static images to provide the level of interaction that clients and potentials seek. We live in the consumer-driven era, and we have seen that video is powerful as a storytelling medium. Websites may only use little snippets of video. However, these can be effective for introducing attorneys and supporting staff members on the legal team. There are also other techniques such as detailed Frequently Asked Question pages and virtual appointments. This enables potentials to have limited interaction with a law firm without committing to signing representation paperwork. At first, investing a lot in professional web site design for a law firm could seem like a big risk of marketing dollars. However, you would spend more money daily providing free legal consultations to people who live near the firm. And, your website has the potential to reach everyone in real-time without costing you much.
Do you want to see your site with a new look?